How often in the course of your day do you stop and ask, "Wait, what am I supposed to be doing right now?" It's likely not something as severe as actual memory loss, but the struggle to retain focus is a symptom of the rapid environment we work in. It's compounded by the fact that technology often works against us in our effort to stay on-task.
The idea that technology is at odds with our productivity efforts may seem odd. Isn't technology supposed to enable us to automate menial tasks, organize the massive amount of data we connect with, and allow us to more effectively communicate with colleagues? Ultimately, shouldn't that result in us being freed from the tyranny of actual work so we can be free to think, create and innovate? Well, yes, that's the idea, but that’s not the way this is all playing out.
The reality is that there is little unity among the types of tech (both software and hardware) we engage with, and the result is that every time we turn on a new device or launch a new app, we're having to re-learn and get acquainted with a new way of doing things. Just when our brains engage with something, the need to load a new app forces us to disengage, and then re-engage again.
Consider two key things here - first off, the average white collar worker spends as much as 6-8 hours per day in front of a computer. Secondly, once a person is in the midst of a task, if he or she is interrupted from that task, it takes his or her brain 15 minutes to return to the same rate of focus they had pre-interruption. It's easy to see that our brains are literally being overtaxed, and the negative impacts of that will become noticeable in productivity in our organizations. We may think that multi-tasking is helping us get more done, but the exact opposite is true.
So this is the nature of work, unfortunately, but it doesn't have to be. Work shouldn't be spent bouncing around, opening and closing email, then scheduling a meeting, and then opening up the stock management system to get inventory numbers so you can respond correctly to an email, and then have to go back into a pricing application to ensure you're quoting the right bulk price for that same inventory...AAAHHH, MAKE IT STOP! Our working lives become an endless cycle of on/off, on/off. Wouldn't that drive you crazy?
Technology was supposed to rescue us from this, but it's only exacerbated it. At ZeyOS, however, we're not down with that. We personally don't like to be at the mercy of our software applications; we expect them to work FOR US. What we've done is create a single, unified and fully integrated platform where all your business applications are available when you need them, and in an integrated environment that allows you to remain focused on delivering results, not just being a desk jockey.
ZeyOS users repeatedly tell us that working in our environment is easy, it helps them maintain focus on their tasks, and the learning curve -- even for new apps that we introduce to the platform -- is virtually non-existent. That's because there's a seamless nature to it all, and the intention is to put users in a recognizable and consistent working format.
Marc Andreessen, the founder of Netscape, once said that software should never be harder to operate than a refrigerator. With that in mind, we invite you to open the door, grab something to eat, and try us out. ZeyOS is THAT easy, and we're convinced you'll love working with it.
