If you Google "small business productivity", you will find that many of the results have to do with apps. There are apps for time management, apps for invoice processing, apps for inventory control, and apps to help you with just about every part of your organization (there is even an app that will remind you when to take breaks). It seems that we've come quite far since even just five years ago - all this effort on the part of so many smart people, just to help you become more efficient and productive in your business.
The fact is, we have to consider the advantages that living in 2015 offer: connectedness, integration and the vast availability of data. So we must question - why would anyone rely on a bunch of apps, most of which are disconnected and only manipulate very specific data, to help us run our business? What advantages are there to be had from having disparate apps, all with a very different set of goals (and all of which are valuable in their own right)?
At ZeyOS, we have worked with a huge variety of companies who operate in many different types of industries and markets. Each organization is unique and the things they focus on change from quarter to quarter (or even day to day). But the one thing they continually tell us is that they need a centralized place in which to conduct their business. Because they tend to be stretched fairly thin with limited resources, they need tools that empower all employees to participate in business activities, attack problems as they arise, and be actively engaged with the company's success.
To be able to do this, these companies look to a product like ZeyOS because it is a single workspace in which their entire company can be managed - processes, marketing, financials, HR, and every other aspect that helps make their enterprise what it is. A manager can decide, assign, communicate, update, or deliver the things that are on his "to do" list. An owner can eliminate unnecessary and wasteful activity and collaborate with the people in her organization that are most critical to a particular action. From a single dashboard, a single workspace, an entire business can be managed.
This cannot be done with different, un-connected apps that need updating, a lot of input, and a lack of a cohesive purpose. When you have the kind of insight you need and capabilities to do something with them, you can run things the way they need to be run - the way you know best.
